Why Did insurance.com Sell for $35.6M?
Detailed analysis of the insurance.com domain sale for $35.6M. See valuation comparison, factor breakdown, and insights explaining the sale price.
insurance.com
Sold on October 1, 2010
Sale Price
$35.60M
Marketplace
Private Sale
Engine Valuation
$35.60M
Difference
$0
premiumone-wordcomfinancehigh-value
Valuation Comparison
Engine Valuation
$35.60M
ULTRA tier
Actual Sale Price
$35.60M
Accurate
Our appraisal of insurance.com is this recorded sale, $35,600,000, so the two figures match by construction and say nothing about the engine's accuracy. The held-out error rates are on the accuracy page.
Factor Breakdown
Key factors that explain the sale price
.com Extension
.com is the gold standard and commands premium prices, especially for one-word domains
90%
Dictionary Word
Real dictionary words command highest prices, especially common words
90%
Premium Tier
Domain falls into premium tier, indicating exceptional quality
85%
Finance Category
Finance/fintech domains command premium due to high commercial value
80%
Key Insights
- •The estimate is this sale restated: an elite name with a recorded sale is priced at it, the nominal price, not adjusted for the years since.
- •.com Extension was the primary driver of value, with a 90% impact score.
- •This domain falls into the premium category, commanding prices in the millions.
- •Recorded as a private sale, so the price is a reported figure rather than a marketplace record.
Additional Context
Sold to QuinStreet for $35.6M in 2010, one of the highest recorded domain sales.